I’m Moving to Beehiiv (And You Might Want To, Too)

Big change coming. I'm moving this newsletter from Substack to Beehiiv.

Now before I get into why, I want to say this upfront: I love Substack. I’ve been on it for a while, and it’s been home. It’s where this community started, where I found my rhythm, and where many of you first signed up. I owe a lot to Substack—clean design, reliable delivery, solid discovery. It’s been like that diner you always go back to: familiar, dependable, and just... right.

But sometimes you outgrow the diner.

I’ve been testing Beehiiv behind the scenes for a few months. At first, I was skeptical. But then I saw what it could do—not just for the writer, but for the business. So here’s the short version of why I’m switching:

1. Lead Magnets
I can now give away bonuses, templates, guides—whatever I want—to grow the list faster. No weird workarounds. No tech headaches. Just easy.

2. Audience Segmentation
With Beehiiv, I can tag you based on what you click, read, or buy. That means better emails that feel more relevant and fewer of the ones that don’t apply to you.

3. Paid Sponsors
This one’s big. Beehiiv lets me plug into real ad inventory and sponsor marketplaces without selling my soul—or my time. That keeps the newsletter free for most, while still earning enough to make it sustainable.

The move will be slow. Expect it to be finished by the end of the month. I’ll keep posting here until then, so nothing changes today.

Once everything’s live on Beehiiv, paid members will still have their own section—only now, I’ll be able to offer more. Bonus content, early access, deeper dives. Stuff that actually adds value.

If you’ve ever thought about starting your own newsletter—or if you’ve got one and want to grow it—Beehiiv gave me a deal to pass along:

👉 You get a 30-day free trial + 20% off for 3 months
👉 And I’ll earn 50% commission for 12 months if you sign up through my link

Here it is: Beehiiv Referral Link

More soon.
—Ryan