I changed one word and became a better writer. Don’t tell my high school English teacher.
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This simple exercise completely shifted how I write content and how fast I get the tone I’m aiming for.
Here’s what I did:
I took a single prompt:
“Write a post for Linkedin that is persuasive about why you need to hire a ghostwriter Ignore my writing style”
Then I swapped out just one word each time.
That word? The tone.
I tried:
Persuasive
Alluring
Conclusive
Logical
Each time, I kept everything else the same.
Same prompt.
Same goal.
Different angle.
To find the right tones, I started by listing out a bunch of synonyms for “persuasive.”
Then I cut the ones that didn’t match my intent or felt too stiff.
I wanted emotion, but not drama.
Clarity, not coldness.
Variety, but still consistent with how you would write something real.
Once I had the shortlist, I ran the prompt with each tone.
They didn’t just change the feel of the writing.
They changed the strategy. Who it was speaking to, how it framed the problem, and what it pushed the reader to do.
Tomorrow, I’m going to take this a layer deeper.
There’s more we can do with just one word.
(And it’s faster than you think.)
